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Salone del Mobile 2019

Natuzzi celebrates 60 years of design at Salone del Mobile taking inspiration from its motherland and the spirit and uniqueness of Puglia.

Milan. The 58th Salone del Mobile in Milan is about to start. The world most important design and furniture event boasts more than 370.000 visitors every year.

 

Natuzzi celebrates 60 years of design at the Salone del Mobile, drawing inspiration from Mother Earth and the unique spirit of its homeland in Apulia, where in 1959 Pasquale Natuzzi began a long, impassioned and far-sighted journey through the furnishings sector. Then as now, under the leadership of Creative Director Pasquale Junior Natuzzi, the places where it all began once again give life to a new vision of living, which as ever “draws inspiration from and pays homage to the land”. 

 

The Natuzzi Italia collection for Milan Design Week 2019 is the most significant expression of the desire to achieve beauty, in its most authentic and profound sense, on the long uninterrupted path towards discovery, seeking an in-depth understanding of identity. Its underlying message is that beauty cannot be achieved unless ethics and aesthetics coincide. The perfect shape, the most creative solution, the most harmonious system of rules, where ethics and aesthetics coincide, belong only to Nature: hers is the true essence of beauty.

 

Ergo, the bedroom collection designed by Ross Lovegrove for Natuzzi Italia, is a perfect summary of the brand’s journey over the course of its evolution. It marks the birth of a new era for Natuzzi, the clearest sign of the new stylistic direction entrusted to Pasquale Junior Natuzzi, on the occasion of the brand’s 60th birthday.

The Ergo chaise longue is both primordial and futuristic, made up of fluid, minimalist shapes. Shapes that are reflected in every piece of the collection: the soft, reassuring contours of the bed and in the chandelier hanging above like an impalpable cloud. And then the valet stands with its generous profile; the large chest of drawers and the floor lamp with aluminum stems reminiscent of thin branches, the coordinated rug and the mirror created without lead paints.Ergo recalls natural biological features, with their pure uncontaminated essence, this being a collection containing nothing that might harm the environment or human beings, made with responsible, renewable and recyclable materials.

 

The collaboration with Marcel Wanders continues. He created the new Dandy collection for Natuzzi, a design proposal of living room in a perfect balance between Apulian and metropolitan atmospheres and inspired by a globetrotter’s return to origins, with his wealth of emotions, experiences and inspirations: a cosmopolitan dandy who always ends up back in his motherland.

 

Cava, designed by Mauro Lipparini, is a modular living-room furniture collection with seating elements, table surfaces, crystal glass tables and a coffee table with a metal frame. Lipparini also designed Campus dining table, with rounded edges and an elegant structure with rigorous and rational lines, and the Valle dining chair.

 

Selva is a modular couch system from the Spanish designer Enrique Marti that combines two different aesthetic and artistic languages, Futurism and Art Nouveau.

 

The collaboration with Bernhardt & Vella returns with the Amalia collection of seats that steal the limelight with their eye-catching roundness, the result of juxtapositions of architectural geometric shapes and full soft volumes. The comfy, roomy dormeuse is a welcoming nest inviting you to snuggle up and get a great rest, with a tall cozy backrest completed by soft cushions

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